- ISO 3166
AT- Main language + region
de-AT- Currency
- EUR · Euro
- Region
- EMEA · EU/UK · DACH
Austria
Austria has 9M people, and 8.2M of them are online. German is the most widely spoken language at 97%, one of 8 languages CLDR lists here. German is official nationally, and Croatian and Slovenian are official in part of the territory. A product shipping here defaults to de-AT.
Market summary
Each figure carries its own world scale, so it reads without a second market beside it.
People online
8.2M
0%world median 81%100%
92% of 9M people use the internet, per the World Bank's 2025 figure. Estimated by multiplying CLDR population by that share.
Income per person
$62,930
Higher than 91% of 213 territories
GDP per capita in current US dollars, World Bank Open Data, most recent reported year. A rough guide to spending power, not revenue.
Can pay online
100%
0%world median 71%100%
Adults aged 15 and over holding a bank or mobile-money account, World Bank Global Findex 2024. Below half means a card-only checkout excludes most of the market.
Languages
8
German 97% · Bavarian 95% · English 73%
Languages CLDR records here with a share of 0.1% or more. 1 of them is official nationally.
English proficiency
616
Very lowVery high
Very high proficiency on the EF EPI 2025 scale. The sample is self-selected online test takers. It never enters any score on this site.
Adult literacy
98%
0%world median 95%100%
Share of adults who can read, as recorded in CLDR territory data. Low literacy shifts a product toward icons, audio, and video before another language.
What people speak
Shares include second languages, so totals can exceed 100%.
Most spoken in Austria
share of 9M people
- Germanofficial97%8.7M
- Bavarian95%8.5M
- English73%6.5M
- French13%1.2M
- Italian9%807.1K
- Croatianregional1.2%107.6K
- Slovenianregional0.4%33.2K
- Hungarianregional0.3%23.3K
Filled bars are nationally official languages. Bars are scaled to the largest language rather than to 100%.
CLDR records German in 27 territories and 141.9M speakers in total; Austria holds 6% of them, and the rest come with the same translation. The German profile maps the whole footprint.
Day-one requirements
What the interface needs for the main language spoken here (de-AT).
Plural categories
2
Word-forms a translator writes for counted text, like English's "1 item" and "2 items".
Script family
Latin
Default system fonts cover this script on all major platforms.
Reading direction
Left-to-right
Standard. Use dir='auto' on user-generated content fields.
Date
21. April 2026
Short: 21.04.26
Time
18:30
Week starts Mon
Currency
€ 1.234,56
1,234.56 in EUR · Euro