- ISO 3166
KE- Main language + region
sw-KE- Currency
- KES · Kenyan Shilling
- Region
- EMEA · SSA
Kenya
Kenya has 58.2M people, and 20.4M of them are online. Swahili is the most widely spoken language at 66%, one of 17 languages CLDR lists here. Swahili and English are official nationally. A product shipping here defaults to sw-KE.
Market summary
Each figure carries its own world scale, so it reads without a second market beside it.
People online
20.4M
0%world median 81%100%
35% of 58.2M people use the internet, per the World Bank's 2024 figure. Estimated by multiplying CLDR population by that share.
Income per person
$2,363
Higher than 20% of 213 territories
GDP per capita in current US dollars, World Bank Open Data, most recent reported year. A rough guide to spending power, not revenue.
Can pay online
90%
0%world median 71%100%
Adults aged 15 and over holding a bank or mobile-money account, World Bank Global Findex 2024. Below half means a card-only checkout excludes most of the market.
Languages
17
Swahili 66% · English 19% · Kikuyu 17%
Languages CLDR records here with a share of 0.1% or more. 2 of them are official nationally.
English proficiency
593
Very lowVery high
High proficiency on the EF EPI 2025 scale. The sample is self-selected online test takers. It never enters any score on this site.
Adult literacy
87%
0%world median 95%100%
Share of adults who can read, as recorded in CLDR territory data. Low literacy shifts a product toward icons, audio, and video before another language.
What people speak
Shares include second languages, so totals can exceed 100%.
Most spoken in Kenya
share of 58.2M people
- Swahiliofficial66%38.4M
- Englishofficial19%11.1M
- Kikuyu17%9.9M
- Luyia11%6.4M
- Luo9.8%5.7M
- Kamba7.6%4.4M
- Kalenjin7.6%4.4M
- Gusii4.9%2.9M
Filled bars are nationally official languages. Bars are scaled to the largest language rather than to 100%. 9 more languages sit below the top eight, at 11.6% combined.
CLDR records Swahili in 6 territories and 194.1M speakers in total; Kenya holds 20% of them, and the rest come with the same translation. The Swahili profile maps the whole footprint.
Day-one requirements
What the interface needs for the main language spoken here (sw-KE).
Plural categories
2
Word-forms a translator writes for counted text, like English's "1 item" and "2 items".
Script family
Latin
Default system fonts cover this script on all major platforms.
Reading direction
Left-to-right
Standard. Use dir='auto' on user-generated content fields.
Date
21 Aprili 2026
Short: 21/04/2026
Time
18:30
Week starts Sun
Currency
Ksh 1,234.56
1,234.56 in KES · Kenyan Shilling