ISO 3166
SE
Primary locale
sv-SE
Currency
SEK · Swedish Krona
Region
EMEA · EU/UK · Nordics

Sweden

Sweden has 10.6M people, and 10.1M of them are online. Swedish is the most widely spoken language at 95%, one of 5 languages CLDR lists here. Swedish is official nationally, and Finnish is official in part of the territory. A product shipping here defaults to sv-SE.

SwedishFinnish regionalEMEAEU/UKNordics

At a glance

Each figure is drawn against the rest of the world, so a number means something before you have any other market to compare it with.

People online

10.1M

0%world median 81%100%

96% of 10.6M people use the internet, per the World Bank's 2025 figure. CLDR population multiplied by that share, so read it as an estimate rather than a headcount.

Income per person

$63,133

Higher than 91% of 213 territories

GDP per capita in current US dollars, World Bank Open Data, most recent reported year. A rough guide to what people can spend, not what your product will earn.

Can pay online

99%

0%world median 71%100%

Adults aged 15 and over holding a bank or mobile-money account, World Bank Global Findex 2024. Below half means a card-only checkout excludes most of the market.

Languages

5

Swedish 95% · English 86% · Finnish 2%

Languages CLDR records here with a share of 0.1% or more. 1 of them is official nationally.

English proficiency

609

Very lowVery high

Very high proficiency on the EF EPI 2025 scale. The sample is self-selected online test takers, so treat it as colour for a discussion. It never enters any score on this site.

Adult literacy

99%

0%world median 95%100%

Share of adults who can read, as recorded in CLDR territory data. Low literacy shifts a product toward icons, audio, and video before it shifts toward another language.

What people speak

Shares count first and second languages, so they sum past 100% and one bilingual person is counted twice.

Most spoken in Sweden

share of 10.6M people

Filled bars are nationally official languages. Every bar is drawn against the largest language rather than against 100%, so a 1% language stays visible.

One country understates a language. CLDR records diaspora too, so a language usually reaches further than any single page shows. The language profiles show each one's full footprint.

What you would ship

Configuration for day one, computed live with Intl.* against sv-SE, the dominant locale for this market.

Plural categories

2

Standard. Use Intl.PluralRules for the few cases that matter.

Script family

Latin

Default system fonts cover this script on all major platforms.

Reading direction

Left-to-right

Standard. Use dir='auto' on user-generated content fields.

Date

21 april 2026

Short: 2026-04-21

Time

18:30

Week starts Mon

Currency

1 234,56 kr

1,234.56 in SEK · Swedish Krona