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ISO 3166
TH
Main language + region
th-TH
Currency
THB · Thai Baht
Region
APAC · SEA

Thailand

Thailand has 69.9M people, and 63.5M of them are online. Thai is the most widely spoken language at 80%, one of 10 languages CLDR lists here. Thai is official nationally. A product shipping here defaults to th-TH.

Market summary

Each figure carries its own world scale, so it reads without a second market beside it.

People online

63.5M

0%world median 81%100%

91% of 69.9M people use the internet, per the World Bank's 2024 figure. Estimated by multiplying CLDR population by that share.

Income per person

$8,057

Higher than 47% of 213 territories

GDP per capita in current US dollars, World Bank Open Data, most recent reported year. A rough guide to spending power, not revenue.

Can pay online

92%

0%world median 71%100%

Adults aged 15 and over holding a bank or mobile-money account, World Bank Global Findex 2024. Below half means a card-only checkout excludes most of the market.

Languages

10

Thai 80% · English 27% · Northeastern Thai 24%

Languages CLDR records here with a share of 0.1% or more. 1 of them is official nationally.

English proficiency

402

Very lowVery high

Very low proficiency on the EF EPI 2025 scale. The sample is self-selected online test takers. It never enters any score on this site.

Adult literacy

94%

0%world median 95%100%

Share of adults who can read, as recorded in CLDR territory data. Low literacy shifts a product toward icons, audio, and video before another language.

What people speak

Shares include second languages, so totals can exceed 100%.

Most spoken in Thailand

share of 69.9M people

Filled bars are nationally official languages. Bars are scaled to the largest language rather than to 100%. 2 more languages sit below the top eight, at 0.7% combined.

CLDR also records diaspora populations, so a language reaches further than any single page shows. The language profiles show each one's full footprint.

Day-one requirements

What the interface needs for the main language spoken here (th-TH).

Plural categories

1

Word-forms a translator writes for counted text. One form fits every count here.

Script family

Thai

Bundle a Noto-class webfont that covers this script. OS defaults vary.

Reading direction

Left-to-right

Standard. Use dir='auto' on user-generated content fields.

Date

21 เมษายน 2569

Short: 21/4/69

Time

18:30

Week starts Sun

Currency

฿1,234.56

1,234.56 in THB · Thai Baht

Engineering note · Thai. No word spaces. Needs Intl.Segmenter for word break.

The engineering behind the flags: Font fallback: why the OS picks the wrong glyphs for this script