- ISO 3166
BR- Main language + region
pt-BR- Currency
- BRL · Brazilian Real
- Region
- LATAM · South America
Brazil
Brazil has 220.1M people, and 185.9M of them are online. Portuguese is the most widely spoken language at 91%, one of 6 languages CLDR lists here. Portuguese is official nationally, and Venetian is official in part of the territory. A product shipping here defaults to pt-BR.
Market summary
Each figure carries its own world scale, so it reads without a second market beside it.
People online
185.9M
0%world median 81%100%
84% of 220.1M people use the internet, per the World Bank's 2024 figure. Estimated by multiplying CLDR population by that share.
Income per person
$10,713
Higher than 53% of 213 territories
GDP per capita in current US dollars, World Bank Open Data, most recent reported year. A rough guide to spending power, not revenue.
Can pay online
86%
0%world median 71%100%
Adults aged 15 and over holding a bank or mobile-money account, World Bank Global Findex 2024. Below half means a card-only checkout excludes most of the market.
Languages
6
Portuguese 91% · English 8% · German 0.9%
Languages CLDR records here with a share of 0.1% or more. 1 of them is official nationally.
English proficiency
482
Very lowVery high
Low proficiency on the EF EPI 2025 scale. The sample is self-selected online test takers. It never enters any score on this site.
Adult literacy
90%
0%world median 95%100%
Share of adults who can read, as recorded in CLDR territory data. Low literacy shifts a product toward icons, audio, and video before another language.
What people speak
Shares include second languages, so totals can exceed 100%.
CLDR records Portuguese in 15 territories and 249.5M speakers in total; Brazil holds 80% of them, and the rest come with the same translation. The Portuguese profile maps the whole footprint.
Day-one requirements
What the interface needs for the main language spoken here (pt-BR).
Plural categories
3
Word-forms a translator writes for counted text, like English's "1 item" and "2 items".
Script family
Latin
Default system fonts cover this script on all major platforms.
Reading direction
Left-to-right
Standard. Use dir='auto' on user-generated content fields.
Date
21 de abril de 2026
Short: 21/04/2026
Time
18:30
Week starts Sun
Currency
R$ 1.234,56
1,234.56 in BRL · Brazilian Real