- ISO 3166
BR- Primary locale
pt-BR- Currency
- BRL · Brazilian Real
- Region
- LATAM · South America
Brazil
Brazil has 220.1M people, and 185.9M of them are online. Portuguese is the most widely spoken language at 91%, one of 6 languages CLDR lists here. Portuguese is official nationally, and Venetian is official in part of the territory. A product shipping here defaults to pt-BR.
At a glance
Each figure is drawn against the rest of the world, so a number means something before you have any other market to compare it with.
People online
185.9M
0%world median 81%100%
84% of 220.1M people use the internet, per the World Bank's 2024 figure. CLDR population multiplied by that share, so read it as an estimate rather than a headcount.
Income per person
$10,713
Higher than 53% of 213 territories
GDP per capita in current US dollars, World Bank Open Data, most recent reported year. A rough guide to what people can spend, not what your product will earn.
Can pay online
86%
0%world median 71%100%
Adults aged 15 and over holding a bank or mobile-money account, World Bank Global Findex 2024. Below half means a card-only checkout excludes most of the market.
Languages
6
Portuguese 91% · English 8% · German 1%
Languages CLDR records here with a share of 0.1% or more. 1 of them is official nationally.
English proficiency
482
Very lowVery high
Low proficiency on the EF EPI 2025 scale. The sample is self-selected online test takers, so treat it as colour for a discussion. It never enters any score on this site.
Adult literacy
90%
0%world median 95%100%
Share of adults who can read, as recorded in CLDR territory data. Low literacy shifts a product toward icons, audio, and video before it shifts toward another language.
What people speak
Shares count first and second languages, so they sum past 100% and one bilingual person is counted twice.
Most spoken in Brazil
share of 220.1M people
- Portugueseofficial91%200.2M
- English8%17.6M
- German0.8%1.8M
- Italian0.3%616.1K
- Venetianregional0.2%528.1K
- Japanese0.2%462.1K
Filled bars are nationally official languages. Every bar is drawn against the largest language rather than against 100%, so a 1% language stays visible.
One country understates a language. CLDR records diaspora too, so a language usually reaches further than any single page shows. The language profiles show each one's full footprint.
What you would ship
Configuration for day one, computed live with Intl.* against pt-BR, the dominant locale for this market.
Plural categories
3
Standard. Use Intl.PluralRules for the few cases that matter.
Script family
Latin
Default system fonts cover this script on all major platforms.
Reading direction
Left-to-right
Standard. Use dir='auto' on user-generated content fields.
Date
21 de abril de 2026
Short: 21/04/2026
Time
18:30
Week starts Sun
Currency
R$ 1.234,56
1,234.56 in BRL · Brazilian Real